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New Nicotine Alliance UK

NNA

The NNA developed from a group of individuals who - by themselves and through their links with leading smoking and tobacco researchers and policy analysts – have contributed in the last two years to improving individual, organisational and public understanding of what is known as ‘tobacco harm reduction’.

Lobbying Activity

Response to Revised recommendation on smoke-free environments

14 Jul 2022

We are the New Nicotine Alliance (NNA), a consumer association and educational charity which represents consumers of low-risk alternatives to cigarettes such as vaping products, nicotine pouches, smokeless and heated tobacco products. As consumers, we have a direct interest in the regulation of these products and the personal and public health consequences of policy choices made by governments. We are not affiliated with or supported by the tobacco or e-cigarette industries. We maintain that extending coverage of smoke-free environments to emerging products, such as e-cigarettes and heated tobacco products is counterproductive and not sufficiently evidence-based. It would slow reduction in consumption of combustible tobacco products and exposure to tobacco smoke, obstruct initiation of products which are vastly safer than smoking, and dissuade current smokers from quitting combustible cigarettes. Please see our full comments in the file attached.
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