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Paramount Global

Paramount Global is a leading global media entertainment company and home to some of the world's premier content brands in TV, film, online and mobile, including Paramount Pictures, Nickelodeon, MTV, Comedy Central, Pluto TV, and streaming services Paramount + and Sky Showtime.

Lobbying Activity

Meeting with Egelyn Braun (Cabinet of Commissioner Michael McGrath)

13 Jan 2026 · Exchange of views on the forthcoming Digital Fairness Act

Meeting with Michele Piergiovanni (Cabinet of President Ursula von der Leyen)

13 Jan 2026 · Paramount Skydance’s offer to acquire Warner Bros. Discovery

Meeting with Mario Furore (Member of the European Parliament) and Associazione Italiana Editori

20 Nov 2025 · Copyright and AI

Response to Digital Fairness Act

23 Oct 2025

We welcome the European Commission's intention to keep ensuring a high level of consumer protection in the EU and to introduce simplification measures for businesses that enhance competitiveness. We believe that the existing EU legislative framework ensures a sufficient level of protection for all consumers across all their interactions with streaming platforms. It also provides the necessary legal clarity and flexibility for responsible traders like us to be commercially successful while protecting consumers. Introducing new regulatory or non-regulatory measures applying to regulated businesses like ours in the entertainment sector would not only run counter to the goals of simplification and competitiveness, but it is not warranted by actual risks of consumer harm. As it considers the best way forward to protect consumers and reduce the regulatory burden, we encourage the Commission to be flexible and proportionate in its approach by adopting the following principles: 1. Focus on actual risks, no one-size-fits-all: Assess the different risk levels for consumers generated by practices typical of different business models and adopt a risk-based approach that is proportionate and caters for sectoral specificities. 2. Simplification, not duplication: Take into account existing sectoral legislation such as the AVMSD and self-regulatory initiatives that already endow EU citizens with additional protections and avoid duplicating existing rules or overburdening already regulated sectors. 3. Enable competitiveness: Carefully consider the potential direct and indirect impacts of any new overly prescriptive measures both on the economic viability and competitiveness of specific industries, such as the media sector, as well as on businesses' ability to best serve consumers. Detailed recommendations: A. The Commission should maintain a balanced approach to digital subscriptions: - Protect streaming business models and investment by allowing consumers to waive their right of withdrawal from all contracts for digital content, so avoiding 'binge and refund' habits and preserving settled industry practice. - Avoid additional burden on consumers and undesired cancellations through active 'opt-in' requirements for subscribers at the end of free trials or contract renewals. - Avoid a 'compromise solution' of partial repayments for cancelled subscriptions, which would undermine business models and be complex and burdensome to implement. - Allow freedom and flexibility for streamers to decide when and how to communicate with consumers, avoiding reduced attention and connectivity through information overload. - Permit price discounts and other offers to enable providers of streaming services to retain and increase their subscriber base. B. The Commission should keep existing flexibility for consumer-centric interface design: - Avoid prescriptive requirements for a 'cancellation button' on streaming platforms and permit them to make retention offers as part of any cancellation process. - Recognize that 'autoplay' and content recommendation systems used by streamers are transparent, well-understood and valued by consumers, and are fundamentally different to addictive design techniques identified in the consultation. C. The Commission should recognize the value of advertising and personalization: - Avoid labelling all personalized advertising as problematic and duplicating rules, as consumers are already protected by very robust guardrails. - Avoid introducing legally vague new concepts, such as 'negative mental states', that risk inadvertently restricting unproblematic forms of advertising. - Look to existing rules, self-regulation and industry best practice to ensure influencer marketing practices ensure the protection of consumer interests.
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Meeting with Egelyn Braun (Cabinet of Commissioner Michael McGrath)

26 Jun 2025 · Exchange of views on the forthcoming Digital Fairness Act

Meeting with Sabine Verheyen (Member of the European Parliament)

26 Jun 2025 · Media Policy

Meeting with Emma Rafowicz (Member of the European Parliament) and Society of Audiovisual Authors

18 Mar 2025 · Audiovisuel et cinéma

Meeting with Helena Robyn (Cabinet of Executive Vice-President Stéphane Séjourné) and Association of Commercial Television and Video on Demand Services in Europe and

18 Feb 2025 · Geo-blocking AI Piracy

Meeting with Egelyn Braun (Cabinet of Commissioner Michael McGrath), Jördis Ferroli (Cabinet of Commissioner Michael McGrath) and

24 Jan 2025 · Exchange of views on media related policies, including the European Media Freedom Act (EMFA) and consumer protection

Meeting with Mario Furore (Member of the European Parliament)

26 Nov 2024 · Incontro conoscitivo

Meeting with Diana Riba I Giner (Member of the European Parliament)

20 Nov 2024 · EU Audiovisual policies and future challenges

Meeting with Zoltán Tarr (Member of the European Parliament)

5 Nov 2024 · Public policy and government affairs in Film Production

Meeting with Hannes Heide (Member of the European Parliament)

2 Oct 2024 · General exchange of views

Meeting with Eleonora Ocello (Cabinet of Commissioner Thierry Breton)

12 May 2023 · Audiovisual policy

Meeting with Ibán García Del Blanco (Member of the European Parliament)

25 Oct 2022 · Discussion of different relevant matters of the audiovisual and cultural sector.

Meeting with Werner Stengg (Cabinet of Executive Vice-President Margrethe Vestager) and Hanover Communications International

13 Jul 2022 · DSA, DMA, AI Act.

Meeting with Stig Joergen Gren (Cabinet of Vice-President Andrus Ansip)

10 Jul 2018 · DSM, copyright

Meeting with Manuel Mateo Goyet (Cabinet of Commissioner Mariya Gabriel)

28 Nov 2017 · AVSMD

Meeting with Hanna Hinrikus (Cabinet of Vice-President Andrus Ansip), Stig Joergen Gren (Cabinet of Vice-President Andrus Ansip)

16 May 2017 · Copyright-AVMSD-DSM

Meeting with Jonathan Michael Hill (Cabinet of Commissioner Tibor Navracsics)

29 Jun 2015 · Digital Single Market

Meeting with Anna Herold (Digital Economy)

29 Jun 2015 · DSM, copyright