We promote the interests of member funds by: •Ensuring that members offer consistently high quality products and support services to investors and their advisers, and by enhancing the understanding of real estate funds by those users through our governance and transparency standards; •Informing, influencing and lobbying policy makers, tax and regulatory authorities, and other official bodies to achieve the optimum business environment for real estate funds, through the work of our Executive, Secretariat, Committees and Working Groups; •Influencing the evolution of our industry by (i) seeking ways to enhance the products and services offered by members; (ii) addressing the concerns of third party stakeholders, and; (iii) developing members’ understanding of new asset types; through promotion of debate, arrangement or sponsorship of events, and commissioned research.