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yellow3 ApS

yellow3

Yellow3 - Organization Goals and Remit yellow3 is a technology-driven organization that develops sustainable enterprise DPP platforms powered by emerging technologies, including blockchain and artificial intelligence (AI). Our primary focus is creating solutions that enable transparency, compliance, and innovation across global supply chains. Goals Driving Sustainability Empowering businesses to achieve sustainability targets by integrating Digital Product Passports (DPPs) into their operations, fostering transparency, and reducing environmental impact. Facilitating Compliance We support enterprises in meeting regulatory requirements such as the EU's Ecodesign for Sustainable Products Regulation (ESPR) by providing platforms that seamlessly align with legislative standards. Advancing Innovation

Lobbying Activity

Response to Digital Product Passport (DPP) service providers

28 Nov 2024

Feedback on the Proposed Framework for Digital Product Passport Service Providers Alignment with Yellow3's Vision Yellow3 welcomes the European Commission's initiative to establish a standardized framework for Digital Product Passport (DPP) service providers. As a technology company committed to sustainable innovation, yellow3 is developing enterprise-grade DPP platforms that integrate seamlessly with various systems, ensuring compliance with the Ecodesign for Sustainable Products Regulation (ESPR). Key Considerations Interoperability Standards Support: Yellow3 supports the focus on data exchange protocols, authentication, and APIs for lifecycle management. These elements are essential for a cohesive and scalable DPP ecosystem. Recommendation: Prioritize flexible standards that encourage collaboration among diverse industry players, including SMEs, without creating entry barriers and dictating technologies. Information Security Support: Emphasizing data reliability, integrity, and security aligns with yellow3's commitment to enterprise-grade solutions. Recommendation: Include specific guidelines on implementing blockchain technology for secure data management, ensuring tamper-proof records, and fostering trust across the supply chain. For user access management concerns, the focus should be on actual over theoretical security and confidentiality. For example, if a million repair operators need access to restricted data, that data is effectively not confidential, and the "user access" restrictions should be seen as a means to target information and not as a way to secure confidential data. Financial Viability and Certification Concern: Certification costs could disproportionately impact smaller providers. Recommendation: Introduce tiered certification options or financial support mechanisms to ensure equitable participation of SMEs in this niche digital market. Harmonization Across Member States Support: Establishing uniform rules for DPP service providers across the EU is critical to avoid market fragmentation. Recommendation: Facilitate stakeholder workshops to address regional challenges and ensure localized needs are incorporated into the overarching framework. Sustainability Goals Support: The DPP's role in improving product sustainability and transparency is vital for a circular economy. Recommendation: Integrate incentives for providers who enhance sustainability tracking, such as incorporating carbon footprint or end-of-life recycling data into the DPP. The utility of these data points also highly depends on uniform reporting standards, so there must be specific and clear reporting standards. Feedback on Consultation Strategy Yellow3 appreciates the inclusive approach to consultation, targeting diverse stakeholders. To maximize input quality: Extend targeted consultations to include technology providers specializing in AI and blockchain, as these innovations are crucial to DPP's evolution. Ensure early drafts of the delegated act are shared with stakeholders for iterative feedback, fostering the co-creation of regulations that balance innovation and compliance. Yellow3 remains committed to supporting the EU's efforts and is keen to collaborate on initiatives that promote sustainability, innovation, and market inclusivity. We look forward to contributing further as this legislative framework develops.
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